Purple Formal Dresses

Special Occasion

Sleek and stunning, the Ella dress will make a chic statement. She features a sleeveless square neckline, spaghetti straps that lead to a backless strappy lace-up design, ruched detailing, and a floor-length fitted silhouette with a thigh-high side slit. Style this dress with rhinestone earrings and clear heels.

Fit & Features

• Sleeveless square neckline
• Spaghetti straps
• Backless strappy lace-up design
• Ruching
• Floor-length fitted silhouette
• High side slit
• Runs true to size

Special Occasion

The Airlie formal glitter dress is an exquisite dress for homecoming to make your shimmering entrance! She features an off-the-shoulder sweetheart neckline that gracefully complements the padded bust and short-sleeve cuffs, while the mermaid silhouette creates an elegant shape, and offers a sexy high front wrap slit along her floor-length hem. The formal dress for hoco is crafted from a glitter knit fabric with the perfect sparkle and offers plenty of stretch. Style this long dress with a necklace and earrings!

Fit & Features

• Off-the-shoulder sweetheart neckline
• Padded bust, short-sleeve cuffs
• Mermaid silhouette
• High front wrap slit, floor-length hem
• Glitter knit fabric, plenty of stretch
• No bra required
• Runs true to size

Special Occasion 

Channel classic elegance with a formal dress that is totally A-list worthy! The dress features an off-the-shoulder neckline with a sweetheart bust, long sleeves, and a curve-hugging mermaid silhouette. The dress is composed of a crepe fabric that offers a form-hugging fit with a moderate stretch. Complete look with heels and a rhinestone clutch. 

Fit & Features

• Off the shoulder neckline, sweetheart bust
• Long sleeves
• Mermaid silhouette
• Crepe fabric 
• Form hugging fit, moderate stretch 
• Runs true to size

Special Occasion 

Stun them all with a formal bodycon that makes a captivating impression! Giada features an off-the-shoulder neckline, long sleeves, a ruched body, and a midi-length silhouette. The dress is composed of a lined lurex fabric that offers a form hugging fit with a moderate stretch. Complete look with block heels and a rhinestone anklet. 

Fit & Features

• Off the shoulder neckline
• Long sleeves
• Ruched body
• Midi length 
• Bodycon fit, moderate stretch 
• Lined lurex knit 
• Runs true to size

Special Occasion 

This prom season, you'll for sure bring that dramatic flair with every step in our glam Vanessa tulle gown! She features a sleeveless plunging V-neckline with pleated detailing at the bust, adjustable spaghetti straps that lead to a cross-back design, a high waist seam, and a floor-length flowy ball gown silhouette. The dress is composed of layers of chic tulle with a knit lining and showcases all-over iridescent sequins for the prettiest sparkle. Style this dress with the perfect pair of heels.

Fit & Features

• Sleeveless deep V-neckline, pleated detailing
• Adhesive bra recommended
• Adjustable spaghetti straps, cross-back design
• Back zipper, hook and eye closure
• High waist seam, flowy ball gown skirt
• Iridescent sequin embellishment
• Layers of tulle, knit lining
• Runs true to size

Special Occasion

Have a major chic moment in the stylish and stunning Ava velvet formal dress! She features a sleeveless deep V-neckline, spaghetti straps, a high waist seam, ruched detailing, and a floor-length mermaid silhouette with a thigh-high front slit. Complete the look with rhinestone statement earrings and heels.

Fit & Features

• Sleeveless deep V-neckline, padding cups
• Spaghetti straps
• Back zipper closure
• High waist seam, ruching
• Floor-length mermaid silhouette, front slit
• Velvet fabric
• Runs true to size

Special Occasion

Catch the light and attention in the beautiful Saskia sequin satin formal dress that dazzles in luxury at prom, black tie galas, and weddings! This exquisite gown boasts a plunging V-neckline for a sultry touch, padded bra cups for support, and spaghetti straps for a flawless fit that lace up in the back. Her mermaid silhouette adds a touch of elegance, while the bonded floor-length hem and sequin-scroll embroidered silky satin fabric create a truly opulent piece. Finish the look with this stunning gown with a lariat necklace, bracelet, and heels for a striking style!

Fit & Features

• Sequin-scroll embroidery, satin fabric lined with smooth knit
• Padded bra cups
• Spaghetti straps
• Lace-up
• Back zipper and hook-eye closure
• Mermaid silhouette, floor-length
• Runs true to size

Special Occasion 

Bring the luxe in our Jenisa dress! She features an off the shoulder neckline, a sweetheart neckline, a built in no slip strip, off the shoulder strap accents, padded cups and criss cross strap accents across the bust. Her slim fit bodice leads to a sweeping floor length silhouette. Dress is composed of a lined velvet fabric that offers a form hugging fit with a moderate stretch.

Model is 5'7" with a 34" bust, 24" waist and 36" hips. She is wearing a size small.

Special Occasion products cannot be returned to any retail locations.

Create a twirl worthy moment in our charming Delena dress! She features an all over emerald green hue, a halter neckline with wide neck tie straps, a plunging V neck bust and an open back. Her slim fit bodice leads to a sweeping floor length silhouette accented with dreamy tendril accents and a high slit. She includes a built in bodysuit lining with a thong bottom and snap button closure. Dress is composed of a lined chiffon fabric that offers a relaxed fit with minimal stretch. Includes a lower back zipper closure.

Special Occasion products cannot be returned to any retail locations.

Special Occasion

Feel like a true VIP in the Elaina sequin long formal dress at prom, galas, or red carpets. This stunning sequin gown boasts a chic sweetheart neckline, adjustable spaghetti straps for a perfect fit, and a bustier bodice with padded underwire bra cups eliminating the need for a bra. Her slim fit silhouette accentuates your curves while the high side slit adds a touch of glamor along the floor-length hem. Pair this formal dress with earrings, a dainty bracelet, and a clutch to keep your party essentials in!

Fit & Features

• Sequin scroll pattern, mesh fabric lined with knit
• Padded underwire bra cups
• Back zipper and hook-eye closure
• Adjustable spaghetti straps
• High side slit
• Slim fit silhouette
• Runs true to size

Special Occasion

Lily knows how to make an entrance! Catch the attention of the room in this chic and stunning formal dress perfect for bridesmaids, wedding guests, and graduations. She features a sleeveless square neck, adjustable spaghetti straps, a lightly padded bust, a sequin bodice with flexible boning inserts, and a mermaid silhouette with a sultry high front slit and long hem. The formal dress is composed of a silky satin-lined fabric with a moderate stretch. Style with a silver clutch and heels for a glam look!

Fit & Features

• Sleeveless square neck, adjustable spaghetti straps
• Lightly padded bust, back zipper and hook-eye closure
• Sequin bodice, flexible boning inserts
• Mermaid silhouette, high front slit
• Floor-length hem
• Lined satin fabric, moderate stretch
• Runs true to size

Special Occasion

 Shimmer under the moonlight in the ravishing Abby formal sequin scroll dress for your formal night out! She features a stunning, sleeveless, v-neckline, dual spaghetti straps that shape the strappy open-back design. Her fitted bodice offers a built-in padded bust for coverage and a high-waist seam that defines your waistline and leads to the form-fitting, mermaid silhouette. The formal floor-length dress is composed of a mesh overlay with an inner knit lining and minimal stretch. Complete your dressy look with teardrop rhinestone earrings.

Fit & Features

• Sleeveless, v-neckline, wire insert, dual adjustable spaghetti straps
• Built-in padded bust, bra optional
• Strappy open-back, zipper closure
• High waist seam, form-fitting
• Mermaid silhouette, floor-length hem
• Sequin-scroll pattern, mesh overlay, knit lining, minimal stretch
• Fits true to size

Special Occasion

Luxe and so on-trend, you'll fall in love with the Amelia velvet skater dress. She features a sleeveless square neckline with a padded bust, spaghetti straps that lead to a cross-back lace-up design, a flattering high waist, and a flirty skater skirt. Style this chic dress with rhinestone earrings and basic heels.

Fit & Features

• Sleeveless square neckline
• Padded bust
• Adjustable spaghetti straps
• Cross-back, lace-up design
• High waist, short skater skirt, hidden side pockets
• Velvet fabric, moderate stretch
• Runs true to size

Special Occasion

Allover sequins and glitter shimmer on flowy tulle adding elegance to the Ayva formal long dress made for bridesmaids, galas, or fancy parties! This gown highlights your best features in a plunging V-neckline adorned with adjustable spaghetti straps so you customize the fit, and an open strappy back designed to turn heads. The A-line silhouette and floor-length hem, combined with a front slit along the lining, create a dramatic and sophisticated look. Complete the look in decadent rhinestone jewelry and heels for a truly magical night!

Fit & Features

• Glitter sequins, sheer tulle fabric lined with stretchy knit
• Adjustable spaghetti straps
• Strappy back
• Back zipper and hook-eye closure
• Front slit along lining
• A-Line silhouette
• Runs true to size

Special Occasion

Sparkly and striking the Viola formal glitter dress was made to bring the shimmer! Perfect for banquets and black tie celebrations. She features a strapless neckline, side ruched seams that accentuate your curves, a slim silhouette, a skin-baring high side slit, a long hem, and sheer mesh gloves that fit above the elbow. The formal dress is composed of a glitter mesh fabric with a stretchy knit lining. Complete the look in a rhinestone collar necklace and heels.

Fit & Features

• Strapless neckline
• Side ruched seams, high side slit
• Curve-hugging, slim silhouette, long-length hem
• Sheer glitter mesh gloves, fits above the elbow
• Glitter mesh fabric, stretchy knit lining
• Strapless bra or pasties recommended
• Runs true to size

Special Occasion

Create a sleek silhouette in the gorgeously-chic Millie formal dress. She features a sleeveless sweetheart neckline with a padded bust, spaghetti straps, a high waist seam, side ruched detailing, and a fitted floor-length hem with a thigh-high side slit. Complete the look with sparkly heels.

Fit & Features

• Sleeveless sweetheart neckline, spaghetti straps
• Padded bust, no bra required
• High waist seam, side ruching
• Floor-length hem, side slit
• Smooth satin-knit fabric
• Form-hugging fit, moderate stretch
• Runs true to size

Special Occasion

Showcase a figure-flaunting allure in the Cece formal dress at your next fancy soiree. She's designed to stun in her sleek and sleeveless, square neckline, spaghetti straps, and a bodycon silhouette with a side ruched seam that accentuates every curve! Show some leg thanks to her high-cut side slit along the graceful floor-length hem that's perfect for styling with glam stiletto platforms.

Fit & Features

• Sleeveless, square neckline, spaghetti straps
• Bra friendly design
• Side ruched seam from shoulder to slit
• Bodycon silhouette
• High-cut side slit, floor-length hem
• Sleek knit fabric, moderate stretch
• Fits true to size

Special Occasion

You'll be the breathtaking view in the Gillian formal satin dress at prom or black tie weddings! She features a sleeveless V-neckline with a pleated and lightly padded bust, adjustable spaghetti straps, an empire waist with hidden side pockets to keep your hands warm, and a flattering A-line silhouette with a front slit and floor-length hem. The formal dress is composed of smooth satin fabric with a woven lining and no stretch. Complete the look with a gorgeous teardrop necklace and earrings.

Fit & Features

• Sleeveless V-neckline, adjustable spaghetti straps
• Pleated and lightly padded bust
• Back zipper and hook-eye closure
• Empire waist, hidden side pockets
• A-line silhouette, front slit, floor-length hem
• Smooth satin fabric, woven lining, no stretch
• Runs true to size

Special Occasion

Chic and stunning, the Willow formal dress is perf for those special events where you want to make a grand entrance. She features an off-the-shoulder plunging wired V-neckline that is perfect for pairing with a statement necklace, short sleeves, a floor-length A-line silhouette with a form-hugging fit throughout, and a sultry thigh-high front slit. The lined mesh fabric has an intricate sequin scroll embroidered design for a luxe look. Complete the outfit with strappy heels.

Fit & Features

• Off-the-shoulder wired deep V-neckline, short sleeves
• Adhesive bra or fashion tape recommended
• High side slit
• Back zipper and hook and eye closure
• Fitted waist, floor-length A-line
• Sheer mesh fabric, knit lining
• Sequin scroll embroidered design
• Form hugging fit, moderate stretch, runs true to size
  

Special Occasion 

Showcase your passion for florals with a formal dress that is perfect for bridal showers and engagement shoots! Marianna features a sleeveless square neckline, spaghetti straps that cross at the back, a floral print, and a high slit with ruffled trim. Complete look with sandals. 

Fit & Features

• Sleeveless square neckline
• Spaghetti straps, cross at back 
• Floral print
• High slit, ruffled trim
• Maxi length silhouette
• Form hugging fit, moderate stretch 
• Runs true to size

Special Occasion

Make a statement in this show-stopping Elara formal velvet dress! She features a sleeveless surplice V-neckline, dazzling rhinestone-embellished spaghetti straps, a curve-hugging slim silhouette with a side pleated seam, and an asymmetrical wrap slit floor-length hem. The formal dress is crafted from a luxuriously soft velvet fabric with plenty of stretch. Complete your look for black tie occasions with earrings and heels.

Fit & Features

• Sleeveless surplice V-neckline
• Rhinestone-embellished spaghetti straps
• Back zipper and hook-eye closure
• Side pleated seam, mermaid silhouette, asymmetrical wrap slit
• Floor-length hem
• Velvet fabric, moderate stretch
• Runs true to size

Special Occasion

The gorgeous iridescent sequin details of the Sydney formal dress will catch the light beautifully at Prom, a gala, or any fancy soiree you have planned! She features a sleeveless cowl neckline, spaghetti straps, an open back with a strappy lace-up design for a customized fit, a floor-sweeping hem with a high side slit, and a fitted mermaid silhouette. The lined mesh fabric features all-over sequin embroidery for a stunning shine. Complete the look with rhinestone heels.

Fit & Features

• Sleeveless cowl neckline, spaghetti straps
• Open back, strappy lace-up design, tie closure
• Lower back zipper, hook and eye closure
• High waist seam, floor-length hem, high side slit, mermaid silhouette
• Iridescent sequin embroidery
• Sheer mesh fabric, full knit lining, moderate stretch
• Sticky bra recommended
• Runs true to size

Special Occasion

The Alessia sheer mesh formal dress will bring a chic, vampy flair to your next fancy outing. She features an off-the-shoulder straight-across neckline with a fold-over design, sheer long fitted sleeves, a sheer design at the waist, a long-length hem with ruching down the side and back seams, an alluring high back slit, and a form-fitting silhouette that will hug your curves. The sheer mesh fabric features a partial knit lining. Style with rhinestone fringe earrings and clear heels.

Fit & Features

• Off-the-shoulder straight-across neckline, fold-over design
• Sheer long fitted sleeves, sheer waist
• Long-length hem, ruched detailing, high back slit
• Curve-hugging fit
• Sheer mesh fabric, partial knit lining, plenty of stretch
• Strapless or sticky bra recommended
• Runs true to size

Special Occasion

Classic with a chic flair, the Serene formal mermaid dress is a perfect pick to wear as a wedding guest or a bridesmaid! She features a cold-shoulder design with spaghetti straps and short off-the-shoulder sleeves, a pleated sweetheart neckline with a faux wrap-front design, a fitted high waist seam, a floor-length hem with a thigh-high front slit, and a form-hugging mermaid silhouette. The crepe fabric offers a moderate stretch. Style with rhinestone studs and block heels.

Fit & Features

• Cold-shoulder design, spaghetti straps, short off-the-shoulder sleeves
• Pleated sweetheart neckline, faux wrap-front design
• Fitted high waist seam, back zipper, hook and eye closure
• Floor-length hem, high front slit, mermaid silhouette
• Crepe fabric, knit lining at the top, moderate stretch
• Strapless or sticky bra recommended
• Runs true to size